The Gulf is undergoing a financial transformation. Once a stopover for global finance, Dubai—and the broader Middle East—is rapidly emerging as a destination in its own right. Structural reforms, demographic shifts, and a strengthening regulatory backbone are reshaping how capital and talent move across the region. The changes offer a window into the Gulf’s next chapter—and firms already on the ground are adjusting course.
NEW RULES, NEW SIGNALS
What’s changed?
Behind Dubai’s fast-moving appeal is a slate of regulatory reforms aimed at making the city competitive not just on paper, but in practice. The Dubai Financial Services Authority (DFSA) has evolved into what some see as a peer to leading global regulators.
“Today, the DFSA operates at a level on par with the world’s most sophisticated regulatory regimes,” said Prashant Tandon, Chief Executive Officer & Managing Director, UAE, at Lighthouse Canton.
As an example he pointed to growing parallels with Singapore, where smart regulation helped accelerate asset inflows and fund structures. The UAE is now exploring similar frameworks, including a regime comparable to Singapore’s Variable Capital Company (VCC) structure and a fund management registration model akin to the city-state’s RFMC scheme.
This regulatory uplift is backed by institution-building initiatives, such as a robust foundations regime and a dedicated family office practice wing at the DIFC—tools designed to attract long-term wealth management activity into the region.
Those changes don’t exist in a vacuum.
Broader policy shifts—from plans to double the population to more open immigration policies—signal long-term intent to embed global financial activity in the city. The government has also relaxed social norms, such as cohabitation laws, and is diversifying into new sectors.
Watch on-demand recording: Lighthouse Canton IDEAs Webinar: Strategic Wealth Structuring for Indian Family Offices
FROM GATEWAY TO GLOBAL BASE
Dubai’s role in global finance is also being redefined by momentum. The post-pandemic period has made the region not just a bridge, but a base.
“Earlier, having a presence in Dubai and Middle East was optional. Today, for serious platforms, it’s almost mandatory,” Tandon shared.
Recent data supports this sentiment. According to DIFC’s 2023 annual report, the number of active registered companies in the centre rose to 5,523 during 2023, a significant 26% year-on-year boost from 4,377 in 202, while assets under management surged past USD 450 billion.
New capital is flowing from South Asia, Greater China, and parts of Europe, with different motivations: for Indians, infrastructure and connectivity; for Chinese families, geopolitical considerations; and for Western firms, proximity to growth markets.
But the real shift is qualitative: it’s not just deal origination anymore. Firms are building operational desks, setting up asset management teams, and embedding local booking platforms.
“It’s not just a place where you route business—it’s where you base it,” said Tandon. “What we’re seeing now is real operational presence being built,” he added.
TALENT MOMENTUM TURNS
A shift in capital is accompanied by a shift in talent - and the region is seeing both. For years, asset and wealth management firms struggled to attract seasoned professionals to the region. That’s no longer the case.
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“Over the last few quarters, we’ve seen credible inbound interest from professionals who know the market and want to be part of what we’re building here at Lighthouse Canton,” said Tandon.
That confidence is reshaping the asset and wealth manager’s hiring strategy. The company is actively recruiting not just from traditional pools but from a diverse range of professionals—Arabs, Indonesians, Chinese, and Britons — many of whom are already embedded in the region’s ecosystem and fluent in its cultural and linguistic nuances.
“It’s about speaking the client’s language—literally and figuratively,” Tandon noted. This matters even more in markets like Saudi Arabia, where business development cycles are longer and relationships drive deal flow. “You either spend years building those relationships—or you hire people who already have them.”
Lighthouse Canton is leaning towards the latter approach.
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As global capital recalibrates in a multipolar world, the Middle East is no longer content playing a supporting role. Regulatory credibility, operational depth, and cross-border talent are combining to turn the region into a financial hub with staying power.
“The seriousness is evident on the ground,” said Tandon. “This is no longer just about ambition. It’s about execution.”
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